Jim Mahannah
The Strategic Advantage of Niche Content in Tech Marketing
Niche content targeting specific segments of your audience can cut through the clutter and noise and drive engagement and conversions.
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— Elevating Brand Impact —
Writing compelling content for your technology business that powerfully attracts the customers you want.
I'm a technology writer and content strategist with an engineering background.
I understand tech and your industry, be it Water and Wastewater, Energy, Construction, and Cleantech.
I'm a problem-solver who can help you elevate your brand to grow your business... let's chat!
Jim Mahannah
4 min
Are We in Freefall Toward an Energy Investment Bubble?
Renewable energy technologies are changing the game, but investment strategies are being misled and missing the signs How can they get it...
Jim Mahannah
4 min
BARK BEETLE EPIDEMIC FORCING ELECTRIC UTILITIES TO RETHINK VEGETATION MANAGEMENT PRACTICES
Climate-change-induced beetle infestations throughout the western US impose challenging hazards to utilities. However, advanced...
Jim Mahannah
9 min
GOING WHERE NO TREATMENT TECHNOLOGY HAS GONE BEFORE
Axine offers a modular solution to treating wastewater.
Jim Mahannah
9 min
CO-CREATING THE FUTURE OF COMMUNITY ORGANIZATION
The Okanagan Circular Society Encompasses a Vision of Community Restructuring to Benefit All The discord present in many corners of our...
Jim Mahannah
16 min
A HOMEOWNER'S GUIDE TO SOLAR ENERGY STORAGE
HOW TO GET THE MOST FROM YOUR SOLAR INSTALLATION USING ENERGY STORAGE Are you among the thousands of homeowners who have “seen the...
Jim Mahannah
7 min
PULLING IT ALL TOGETHER
AB ENERGY CANADA DELIVERS MAXIMUM ENERGY EFFICIENCY TO THE GREENHOUSE SECTOR FOR THE LONG TERM In the competitive world of greenhouse...
Jim Mahannah
3 min
HOW TO CRAFT AN IRRESISTIBLE WHITE PAPER
A Cheat Sheet for Cleantech Companies So, you’re thinking about writing a white paper. But you’re struggling to settle on a topic. Or...
Jim Mahannah
3 min
BUILDING ENERGY ENGINEERING – DESIGNING THE FUTURE OF BUILDING CONSTRUCTION
Embracing the Inevitable Designers, contractors, developers and building owners/homeowners alike find themselves challenged to comply...
Jim Mahannah
3 min
RENEWABLE NATURAL GAS – AN INDUSTRY IN MOTION
RNG Offers Outstanding Opportunities to Power Canada’s Sustainability Goals Renewable natural gas or RNG, is becoming a staple among the...
Jim Mahannah
4 min
TIDAL POWER COMES TO BRITISH COLUMBIA’S RUGGED WEST COAST
Haida Gwaii May Become the Epicenter of Abundant and Sustainable Energy I first met Clyde Greenough of Yourbrook Energy Systems (YES) at...
Jim Mahannah
3 min
Hydrogen Fuel Cell Vehicles – The Future of Transportation?
If you've been paying a glimmer of attention to the discussion surrounding sustainable transportation, you'll have assuredly heard the...
Jim Mahannah
5 min
DISRUPTING THE ELECTRON MONOPOLY
How Solar, Wind and Battery Storage Will Transform Our Energy Sector Disruption.' According to the Merriam-Webster dictionary,...
Jim Mahannah
6 min
THE FUTURE OF NUCLEAR IN A WORLD DESPERATE FOR CLEAN ENERGY
The Nuclear Energy Option Remains Compelling, Viable and Likely Indispensable Did you see the series “Chernobyl” that HBO makes...
Jim Mahannah
4 min
Liquid Air Batteries – Seriously?
Electricity is a fickle energy source. By its nature, electrical power must be used instantaneously – supply and demand need to match...
Jim Mahannah
6 min
Tesla’s Shake-‘Em-Up Solution Will Transform Sustainability in Transportation
The Company Dives Deep into the Challenges and Offers a Compelling Future Elon Musk is a genius, most will admit. His propensity to...
Jim Mahannah
4 min
What's Our Way Forward Now?
Personal Musings Arising from my First Real Pandemic Experience If there is one distinctively positive lesson I can draw from my...
Jim Mahannah
3 min
Two Steps Forward, One Step Back
Will Our Environment Ever Get Greater Billing than Our Economy? Depending on which side of the environmental fence you find yourself...
Connie Linder, Founder & President, Intengine Enterprises
"Jim helped us create valuable content for our readership. He offered helpful suggestions on topics of interest and submitted quality copy on time and on budget."
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